FrançaisAutumn is here! We’re celebrating National Cheeseburger Day, Drako in the News, and humanizing the internet.
Author Archives: admin
06
Oct
Oct
Read an interesting article in response to our FTA press release on PPC Land.
For our last Bulletin of Summer 2026, we discuss: Playable “advergames”, the industry’s growing comfort with Foot Traffic Attribution, and whether or not AI glasses are here to stay.
Instagram on your TV, YouTube videos on Netflix, giving the Drako team a pop quiz, and rising concerns over AI search overviews.
A very special World Cup edition of the Bulletin: Featuring programmatic awards, FIFA hydration breaks, & announcing The First Impressions Podcast.
Canadian culture on the rise, bird watchers assemble, and Brand Lift 101!
Spring has sprung! It’s time for: Coachella billboards, Drako’s Next Top Artist, and The War on Music Videos!
01
May
May
Dive into a unique case study where Drako retargeted medical event attendees while conducting a brand lift study.
This month in the bulletin: AI chatbots, the problems with modern-day audience builds, and Retargeting: The Good, The Bad & The Ugly.
08
Apr
Apr
Learn how we helped Toyota analyze the Canadian auto service market, identify optimal campaign geos, and adjust their campaign while it was running.